Re-Distributional Management System (RDMS) consolidates the all the distributors data and provides an overall view of the island wide Redistribution operation.

Specific Features

Tracking of Brand/Product Level RD Sales

Highlights Business Unit-Wise, Brand or Product level sales fluctuations compared to previous year and/or targets.
Facilitates early identification of Brand or Product level problems, to investigate and initiate corrective action(s).

Tracking of Area/Town Level RD Sales

The analysis highlights area and town-wise sales fluctuations Corrective action can be taken at the Area level (Field staff level and/or Distributor level), or at Town Level (Doctor and/or Chemist level)

Tracking Outlet Level RD Sales

Keep track of product wise sales at each outlet. Identify drops in product-wise sales, and investigate (This is a Useful tool when marketing generic products).
Gain knowledge of lost customers & new customers.

Outlet Coverage Analysis

Monitor Efficiency of Sales Staff in terms of Outlet coverage.
Identify possible drops in the Customer Reach - especially during launch of Bonus schemes.

Tracking Distributor Level RD Sales

Monitor Distributor RD Sales based on Target Vs Achievement, and/or compared with previous period.

Tracking Sales Rep & Promotional Rep Performance

Monitor Sales Rep and Promotional Rep RD Sales based on Target Vs Achievement, and/or compared with previous period.

Monitoring Distributor Stock Position

Monitor Distributor Stock position with regular comparison with minimum stock level for each product level, and automatic generation of the Proposed Distributor Purchase Order.

Clients

• Emerchemie (Pte) Limited
• Astron (Pte) Limited
• PC pharma
• Mansel Ceylon
• Sanofi Aventis
• SPC
• Pettah Pharma